Flexing Financial Muscle: JCB Teams Up with Robinsons Bank

Through Rbank, the Japanese global payment brand seeks to widen JCB card acceptance in the country.

Robinsons Bank Corporation (Robinsons Bank), a fast-growing bank under JG Summit Holdings, one of the biggest conglomerates in the Philippines, and JCB International Co., Ltd. (JCBI), the international operations subsidiary of JCB Co., Ltd., have forged a new partnership for JCB’s merchant-acquiring and card-issuing business. The partnership allows the acceptance of JCB cards at merchants that use Robinsons Bank payment terminals and payment gateway at their place of business.

Robinsons Bank’s CEO and President Elfren Antonio Sarte and Chairman Lance Gokongwei with JCB International’s Kimihasa Imada, President and COO; Mikihisa Asano, Current Country Head; and Yusuke Matsui, Incoming Country Head.

Robinsons Bank is focused on delivering high quality payment solutions not only for the JG Summit conglomerate, but also for other service providers in the Philippines. The Bank takes pride in gaining presence in the evolving payment industry alongside partnerships with more establishments in order to widen its coverage. This strategic move is aligned with Robinsons Bank’s initiative towards customer centricity. This partnership between Robinsons Bank and JCB will benefit all JCB cardmembers in the Philippines and overseas. JCB is a global brand based in Japan with a total of 120 million cardmembers worldwide. JCB cardmembers will be able to use their JCB cards at all establishments that engage Robinsons Bank as their payment service provider.

In 2019, JCB cardmembers will also be able to transact at other retail outlets such as Cebu Pacific, one of the largest airline companies in the Philippines. According to Kimihisa Imada, President and COO of JCBI, “The Philippines continues to be one of the most important markets for JCB’s global business expansion and we are excited to welcome our new partner to the JCB network. I am sure that this partnership with Robinsons Bank will bring more benefits and convenience to all JCB cardmembers. We are also looking forward to exploring further business opportunities such as Robinsons Bank-JCB Card issuance soon."

“We are very pleased to kick off 2019 by having JCB on board. With the relative advancements of electronic payment, Robinsons Bank is geared up to offer flexible payment solutions to complement JCB’s product offerings. We are confident that this alliance will benefit customers in the Philippines and overseas, as we offer more avenues of efficient and competitive financial services to provide the best experience,” said Elfren Antonio S. Sarte, President and CEO of Robinsons Bank.

 For more information, visit Robinsons Bank at 17/F Galleria Corporate Center, EDSA corner Ortigas Avenue, Quezon City; or call the Customer Care Center (C3) Hotline: (02) 637-CARE (2273); c3@robinsonsbank.com.ph; www.robinsonsbank.com.ph; www.facebook.com/robinsonsbank; Twitter: @RbankCorp